Online digital and cookie notice

Aviso Wealth Inc. and its subsidiaries (collective, “Aviso”, “we” or “us”) are committed to respecting and protecting the privacy of our online and mobile visitors who use or visit our websites, mobile applications, online services, or interact with our digital campaigns (“Websites”). This notice, to be read in conjunction with and subject to the application of the Aviso Privacy Policy, describes how we use cookies and other technology to personalize the experience of clients and visitors when using our Websites.

Online tracking and cookies

Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They help us improve your experience, understand website usage, and personalize content.

When you allow/enable cookies, they are saved on your device and we can retrieve them during your next visit. This helps create a smoother and more personalized web browsing experience tailored to your preferences.

Our Websites and email communications may also use technology such as “web beacons”. This technology allows us to understand which areas of our emails you click and your behaviour on our Websites, such as which pages you visit. These tags are used to help us optimize and tailor our Websites for you and other future visitors and to help provide you with content tailored to your interests.

What information is collected

When you visit our Websites, we request that your browser stores a cookie on your device. The information collected generally cannot identify you directly, but it may include personal information if you provide such information while interacting with our Websites.

This cookie helps us remember various types of information, including:

  • Information you provide: Any data you input on our site
  • Information about you: Such as your language preference and login details
  • Information about or in your device: Including device model, unique device number, operating system type and version, browser type and version, current language, plug-ins, screen resolution, Internet Protocol (IP) address, your Internet Service Provider (ISP), and the region from which you are connecting to our Websites
  • Geolocation data: Your location information
  • Statistical information: Data on how you access or use our Websites
  • Other: Date and time of visits, pages visited, ads you may have clicked on, your browsers operating system or how you accessed or interacted with our Websites

How we use information collected by cookies

We use the information in several ways to deliver products and services to you.

This includes:

  • Recognizing you when you return to our Websites or use our mobile apps (and remembering your user ID to make it easier for you to login)
  • To help verify your identity
  • To collect statistical information about your on-site behaviour so that we can identify which areas of our Websites may be enhanced to improve the design, navigation, content, and overall user experience
  • To customize content to your interests and to advertise and promote relevant products and services to you and others like you that conduct business with us digitally
  • To optimize our Websites and the content we make available
  • To help secure your connection to our Websites, protect personal and financial information, and for fraud prevention and investigation purposes

Types of cookies we use

 

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off. They enable you to access all features of our Websites and ensure an optimal and secure browsing experience. These cookies do not store any personal information.

They may:

  • Display the site in your preferred language
  • Enhance the usability of our Websites
  • Authenticate and remember your username during login
  • Improve site security
  • Prevent fraud

These cookies are required.

Note: These cookies are essential for the site to operate. You cannot reject them in the cookie personalization preference tool, however, you can set your browser to block these essential cookies - note that doing so may cause the site to malfunction.

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third party provides whose services we have added to our Websites. If you do not allow these cookies then some or all of the Website services may not function property.

They may:

  • Remember user preferences and settings to enhance browsing experience
  • Support features like embedding videos or enabling web chat functionality
  • Enhance search options
  • Improve performance

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Websites.  They help us to know which pages are the most and least popular and see how visitors move around the sites and helps us improve the Website performance.  All information these cookies collect is aggregated and anonymous. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance.  We use tools such as Google Analytics, but we ensure data is anonymized where required.

Performance cookies may measure:

  • Visits and browsing activity on our sites
  • How people access our online services
  • How easy it is for users to find what they want

Targeting Cookies

We may use these cookies to deliver relevant ads based on your interests. They may be used to build a profile of your interests and show you relevant adverts.  They do not store personal information directly but are based on uniquely identifying your browser and internet device.  If you do not allow these cookies, you will experience less targeted advertising.

Note: If you reject this type of cookie, you will no longer see targeted ads based on how you browse our Websites. However, you might see our ads on third-party sites, since these do not come from target advertising cookies.

How we share information collected by cookies

Cookies identify when you visit specific websites and may be shared with third parties involved in customizing advertising or third-party digital channels. Aviso does not sell your information to third parties, nor do we track your interaction with a third-party website.  For purposes described in this notice or in the particular online or digital channel, Aviso may share information with employees, agents and service providers, who are required to maintain the confidentiality of the information. We may also share information with government agencies, public bodies, regulators, or other entities where permitted or required by law.

How we obtain your consent

We obtain clear consent before using non-essential cookies. When you visit our site, a cookie banner informs you of our use of cookies and allows you to manage your preferences.

  • Explicit Consent: Required for non-essential cookies, particularly targeting cookies
  • Implied Consent: Essential cookies do not require explicit consent as they are necessary for website functionality

Managing your cookie preferences

The browsers of most computers, smartphones and other web-enabled devices are typically set up to accept first-party cookies. If you do not want your information collected or used for advertising or marketing purposes via cookies, you can change how cookies will be placed on your device when you visit our Websites. Our Websites will allow you to accept cookies or exercise your right of choice to manage your cookie preferences and determine how you want your information used. You can do this by selecting “Manage Preferences” and toggling the consent button to “on” or “off”. You can also use the settings on your browser to change your preference.  These settings are usually found in the ‘options’ or ‘preferences’ menu of your browser.

You do not have to accept cookies. Your choice not to accept these cookies will not prohibit your use of our Websites. However, cookies improve certain functions and provide a more tailored browsing experience. If you choose to switch certain cookies off, certain features of our Websites may not function properly. For instance, you might not be able to access certain audio or video content, or use search, login, or comment features. If you delete all of your cookies, you will need to update your choices and preferences again.

Interest-Based Advertising

 

What is Interest-Based Advertising?

Interest-Based Advertising (“IBA”) is the collection, use, and tracking of consumers online activities over time and over multiple websites which then allows the delivery of advertisements that are tailored to your interests. This is achieved by using third parties such as ad networks, advertisers and partners that use their own technologies (cookies, pixel tags, and other technologies) to collect information about your activity both with our Websites and other websites over time to show ads that are more relevant and of interest you.

What data is used?

Online activity information which is collected and used for interest-based advertising may include browsing habits, page visits, interaction with Aviso advertising, and time spent on an Aviso Website.

How to manage Interest-Based Advertising

Aviso is committed to protecting your privacy and providing you with choices. If you do not want your information collected or used for advertising, remarketing, or other purposes via cookies, please refer to your browser’s help guide. Additional resources that may assist you in managing cookies used for advertising and to better understand the use of cookies to deliver personalized ads include the following:

Digital Advertising Alliance of Canada (DAAC): http://youradchoices.ca/

Network Advertising Initiative (NAI): http://www.networkadvertising.org/choices/

The Canadian Marketing Association (CMA): https://thecma.ca/resources/consumer-centre

Please note that blocking cookies or opting out of ad customization will not eliminate all Aviso advertising in digital channels. Aviso advertising that is not customized for you may continue to be displayed. Also, if you opt out of interest-based advertising, data collected from cookies, pixel tags, and other technologies may still be used for analytics purposes.  If you delete or clear your browser, you will need to opt out again.

Cookies identify when you visit specific Aviso Websites and may be shared with third parties involved in customizing Aviso advertising on third-party digital channels. Your choice not to accept these cookies will not prohibit your use of the third-party digital channel.

Third party links on our Websites

Our Websites or communications with you may contain links to other websites that we do not own or operate. Links to our Websites may also be featured on third party websites on which we advertise. We provide links to third party websites as a convenience to you. These links are not intended as an endorsement of, or referral to, the linked websites. The linked websites have separate and independent privacy, cookie, and behavioural advertising statements, notices and terms of use, which we recommend you read carefully. We do not have any control over such websites, and we shall have no responsibility or liability for the manner in which the organizations that operate such linked websites may collect, use or disclose, secure and otherwise treat your personal information. We are also not responsible for the digital marketing and cookie practices of those third parties.

Updates to this notice

We may update this Online Digital & Cookie Notice from time to time. The latest version will always be available on our Website.